Internet Marketing 7 Tools that Will Improve Your Performance: Part 1

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We can all agree that the internet is an ever changing entity. Services and products come and go, only to be replaced by better ones. I’ve decided to create a list of internet marketing tools that I’ve found helpful recently. 

Some require payment while others are 100% free. Some are new while others have been around for a while (and are STILL awesome). Some are plugins while others are membership sites. The list I compiled is a mixed bag of goodies to say the least. Hopefully you can derive some value from a few of these internet marketing tools within your own campaigns. 

As always, I’m open to suggestions. If you have a personal preference to a specific marketing tool that isn’t listed, feel free to let me know.

OptimizePress 2.0 – Last year, the team that created the beloved theme that allows for customization of opt-in forms and sales pages has come out with a new and improved version. OptimizePress 2.0 is actually a plugin. This nifty little tool is extremely powerful as the Live Editor feature allows for customization of full customization of your entire sales funnel. Creating complex sales pages that are aesthetically pleasing is a breeze as it allows the user to get creative and add different elements wherever they see fit. 

Visual.ly – If you’ve been on any social media site in the last year, you’ve probably noticed a massive influx of infographics. Infographics are the newest rage as they are usually incredibly informative, aesthetically pleasing, and small enough to be posted on a social media site, effectively increasing your online visibility if they go viral. This site is particularly helpful as their team actually creates the infographic for you. 

MyBlogGuest.com – This website is an incredible asset for those still trying to gain a foothold within their niche. If you aren’t yet extremely well known within your target market, this site could help make that happen. The premise of this site is to connect website owners for the sole purpose of either providing guest posts or obtaining guest posts. 

If your site is in need of content, this is an incredible way to gain some valuable material. On the other hand, if you are an outstanding writer, but would like to build a bit of notoriety and potential traffic for your site, then you can create guest blog posts. Either way, it’s a win-win situation!

Moz – The website formerly known as SEOMoz is still at the forefront of marketing analytics. Calling Moz “just a tool” would be slightly insulting as it has countless features that can be helpful in aiding a marketing campaign. 

Pocket – Pocket is an app that can be installed on virtually any device. The premise of this tool is to help you save things that you’ve found while browsing online. For instance, you stumble across a helpful blog post or video. Pocket will allow you to save it to your account so that you may read it or watch it whenever you want. For those that do a lot of browsing, this is a must. 

Prezi – Though this site has been around for a while, it is still worth noting. I’ve made it a point to explain how useful visual content is in many of my blog posts over the past few months. If you’re not creating videos to be hosted on Youtube, then you are genuinely missing out on an outstanding opportunity. Most people simply don’t have the disposable income to afford an expensive sketch art video or have their own production team. Instead, Prezi allows you to create engaging video presentations at a fraction of the cost. Why use Powerpoint when you can use Prezi?

SEOquake – This free app does a better job of allowing users to analyze the competition within their niche than most paid options. It will give you insight into what it may take to beat out the sites on any given page.